http://www.newyorker.com/online/blogs/borowitzreport/2012/12/end-of-world-means-most-amazing-homepage-ever-says-google.html#ixzz2FiHddrPh

As for the marching orders that Page gave to Google’s team of designers: “The world is going to be destroyed and mankind will cease to exist. Make Google the last page they see, and give us one last chance to serve them tracking cookies.”